A few days ago I read this excellent article about Hispanic assimilation by Jose Villa. Basically, his hypothesis is that as more Hispanics are born in the US, they are more likely to simply identify as American, rather than with their home country. Furthermore (he argues) that means that while you should still consider Hispanics [...]
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Whether you are considering outsourcing your Spanish SEO projects, or have decided to keep the project in house, this post will give you a deeper understanding of how to proceed. Keyword Research: This has to be the starting point for any online marketing program, PPC or SEO. Potential customers come to us all the time and say [...]
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